Hello friends Welcome to Indianwinners.Aaj ke online hindi seo tips me main aapko batane wala hu ki search engine optimization me keywords research karna jaruri kyu hai? Aur iske sath sath keywords research par kuch tips with practical example bhi dunga!
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“Hindi SEO free tips – Keyword research”
Jab maine apna website Indianwinners start kiya thha tab sirf mujhe keyword tools ki knowledge thhi like seobook.com, wordstream, google keyword tool, etc. Mujhe tab sirf itna pata thha ki iin keyword tools me jaana hai aur less competition ke keywords find karke uun par articles likhna hai.
Phir dhire dhire mujhe ehsaas hone laga maine blogging start ki. During my digital marketing course maine jaana ki keyword tools se keywords find karke articles likhna tou ek common and primary cheez hai. Darasal kahani tou kuch aur thhi!
Asal me ye keywords ki duniya tou ek samundar hai jiske alag alag categories hai like-
- CPC [cost per click keywords]
- Primary and long-tail keywords [long tail keywords are user friendly to search engines]
- Call to action keywords [used for affiliate marketing]
- Keywords as per demographic competition [country ke hisaab se keywords categorise karna]
- And many more..
Keywords research kyu jaruri hai?
Keywords ko SEO process ka ‘nerves’ mana jata hai. Waise tou aapne padha hoga ya suna hoga ki “content is king”. Par mere khyaal se SEO me ‘keyword’ king hota hai and ‘content’ queen hota hai.Because bine keywords research ke aap chahe 100 articles/contents likh lo, wo search engine par rank nahi karenge. Lekin aap proper keywords par research kar sakte ho then aap ek image ya video ko bhi search engine par top rank kara sakte ho. Best example is youtube.com!
Matlab saaf hai ki agar aapke blog/site par proper used keywords nahi hai then aapka content bekaar hai. “without proper keywords your site’s content and SEO plan is null and void”
Isliye content likhne se jyada keywords research ko jyada ahmiyat dena chahiye. Waise main ye nahi keh raha ki content par dhyan mat do! Actually concept hai ki keywords aapke site ko search engine par rank karayenge for organic traffic. And aapka content ye decide karega ki jo traffic/visitor aapko search engine se mila hai aap uuse kitna help kar paate hai apne article se. It’s like a cyclic process!
Ye ‘keyword research’ kya hai?
Waise tou keywords ke baare me aap sabhi ko pata hai! Keywords wo ‘words’ ya ‘phrases’ hote hai jinhe peoples search engine par enter karte hai apne queries search karne ke liye. Keyword research wo process hai jis se hume uun ‘words’ ya ‘phrases’ ke baare me pata karna padta hai jinhe peoples search karte hai.Ab uun words ko pata karne ke liye online par keyword tools उपलब्ध hai, par sirf uun tools par research karna kaafi nahi hai! Hume aur bhi deep research ki jarurat padti hai, taaki hum search engines [like google, yahoo, ask] me top par rank kar sake.
Chaliye ek basic/small example deta hu-
Dekhiye ek simple sa funda bata ta hu aapko. Hum jyadatar keywords ko keyword tools par research kar ke uun ko finalize kar dete hai, aur uun par article/content likhna suru kar dete hai. Lekin ye wrong concept hai.
Sabse pehle online keyword tool se low competition waale keywords choose kare. For example aapne ABC choose kiya.
Ab uus keyword yaani ABC ko double inverted comma [like “ABC”]me rakh kar ‘google search bar’ par likh kar enter kare.
Ab dekhiye google aapko total number of results show karega.
Agar total number of results 15,000 se jyada hai matlab “ABC” keyword par rank karna thoda mushkil hai. Kyuki ABC keyword par already google par bahut saare results maujud hai.
Aapko unhi keywords ko choose karna hai jinke google par number of results 10,000 se kam hai.
Ab aisi halat me ya tou aap ABC keyword change kare ya phir uuse long tail banaye.
Ye tou maine sirf ek chota sa simple example/concept diya hai. Waise keyword research ek bahut bada topic hai, jisko mujhe samajhne me saalo lag gaye hai.
Main dhire dhire keyword research par aur bhi articles iis blog par update karta rahunga. Filhal ke liye itna hii. Umeed karta hu aaj ka mera ye hindi SEO article aapko pasand aaya hoga!Agar apko mere post pasand aaya ho to ese social media per jarur share kijiye. sath me aap hamare youtube channal ko subscribe kar le aur aap hamare blog feed ko bhi subscribe kar sakte hai yah bilkul free hai.
Thank you....Regards from Indianwinners
Hindi SEO tips- Keyword research jaruri hai?-
Reviewed by Seo Master
on
April 03, 2017
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